Selling House Tips

Real estate signs with photos give your house the sales edge

One of the most effective ways of grabbing buyer attention at a glance is the use of a photographic signboard.

Use of sign boards to advertise properties varies depending on the company, but in our experience, the most effective ones that catch the buyer eye are those that have photographic images of the property being sold.

The bigger, the more noticed it will get AND stand out over and above other properties competing for the same buyers.

Hidden charms that help a sale

Just imagine you are looking at properties from your car and the only way you can judge what the property looks like is the curbside view.

Imagine if there was a photo that caught your eye, something you wouldn't have expected.

It is always best to show the most desirable images on these boards, ones that are not obvious from the curbside that may add an element of surprise.

Highlight the best features

For example, the house may be average in quality but have a new kitchen or bathroom or have a nice deck at the back that one wouldn't assume existed from a first impression from the roadside.

Now compare that to a sign that just has the company brand, agent photo and contact details.

It's a no brainer - you have nothing to lose with a picture signboard, and everything to gain.

Picture signboards inexpensive

More Selling House Tips

A house may look average from the curb but have an appealing feature, like a new bathroom or kitchen.

If you want a picture signboard, they are very cheap to produce.

Your agent can organise it completely for you and you don't really need a photo of your agent on it.

You're paying for it, so you get to decide.

You will need to have the agent's name and contact details plus their company branding which is pretty standard.

When you interview your agents, ask them about the type of sign board they recommend and if it doesn't have photos, ask for one that does - the difference in buyer interest in your property will make it worth the effort.

NB: Photo signboards work best with professional photographs. Amateur photos can turn people off at a glance so get it right first time!

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